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Privacy Policy

Last Updated: January 2025

This Privacy Policy describes how Engineering Trends ("we", "us", or "our") collects, uses, and shares your personal information when you visit our website or purchase our digital products.

Business Information:
Business Name: Engineering Trends
Business Registration Number: 528-17-02708
Location: South Korea
Contact: info@engineering-trends.com

1. Information We Collect

1.1 Information You Provide

We collect information that you voluntarily provide to us, including:

• Email Address: When you subscribe to our newsletter or purchase our products
• Payment Information: Processed securely through our payment processor (we do not store full credit card details)
• Name: If provided during checkout or communication
• Communication Data: When you contact us via email

1.2 Automatically Collected Information

When you visit our website, we may automatically collect:

• Device Information: Browser type, operating system, device identifiers
• Usage Data: Pages visited, time spent on pages, click data
• IP Address: For analytics and security purposes
• Cookies: Small data files stored on your device (see Cookie Policy below)

2. How We Use Your Information

We use the collected information for the following purposes:

• Order Fulfillment: To process your purchase and deliver digital products
• Communication: To send you order confirmations, updates, and newsletters (if subscribed)
• Customer Support: To respond to your inquiries and provide assistance
• Product Improvement: To understand user preferences and improve our content
• Marketing: To send promotional materials (you can opt-out anytime)
• Legal Compliance: To comply with applicable laws and regulations
• Fraud Prevention: To detect and prevent fraudulent transactions

3. Information Sharing and Disclosure

We do not sell your personal information. We may share your information with:

• Payment Processors: Third-party payment processors that handle payment transactions
• Email Service: We use email services to send newsletters and transactional emails
• Analytics Providers: To understand website usage and improve our content
• Legal Authorities: When required by law or to protect our rights

4. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Remember your preferences and settings
• Analyze website traffic and user behavior
• Ensure security and prevent fraud

You can control cookies through your browser settings. Note that disabling cookies may affect website functionality.

5. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. Specifically:

• Customer Data: Retained for 7 years for tax and legal compliance
• Newsletter Subscribers: Until you unsubscribe
• Analytics Data: Aggregated and anonymized after 26 months

6. Your Rights and Choices

Depending on your location, you may have the following rights:

• Access: Request a copy of your personal data
• Correction: Update or correct inaccurate information
• Deletion: Request deletion of your personal data
• Portability: Receive your data in a portable format
• Opt-Out: Unsubscribe from marketing communications
• Object: Object to certain processing activities
• Withdraw Consent: Withdraw consent for data processing

To exercise these rights, please contact us at the email provided below.

7. Data Security

We implement reasonable security measures to protect your personal information, including:

• SSL/TLS encryption for data transmission
• Secure payment processing through PCI-DSS compliant providers
• Regular security audits and updates
• Access controls and authentication

However, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security.

8. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your data in accordance with this Privacy Policy and applicable laws.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. Please review their privacy policies before providing any personal information.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. Significant changes will be communicated via email to registered users.

11. Contact Us